Essential guide to marketing planning /
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| Main Author: | |
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| Format: | Book |
| Language: | English |
| Published: |
Harlow, England :
Prentice Hall,
c2007.
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| Subjects: | |
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| Item Description: | Cover title. "Marian Burk Wood's essential guide to marketing planning". |
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| Physical Description: | 268 p. |
| Bibliography: | Includes bibliographical references and index. |
| ISBN: | 9780273713234 : |