International marketing : a global perspective /

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Bibliographic Details
Main Author: Muhlbacher, Hans
Other Authors: Dahringer, Lee, Leihs, Helmuth
Format: Book
Language:English
Published: Australia : Thomson, c2006.
Edition:3rd ed.
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Description
Physical Description:xxvi, 737 p.
Bibliography:Includes bibliographical references and index.
ISBN:1844801322 :