Questionnaire design : how to plan, structure and write survey material for effective market research /

Antzeko izenburuak

• Questionnaire design how to plan, structure and write survey material for effective market research /
  nork: Brace, Ian, 1949-
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• Consumer behavior : implications for marketing strategy /
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• Consumer behavior and marketing action /
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• Consumer behavior /
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• The joyless economy the psychology of human satisfaction /
  nork: Scitovsky, Tibor
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