Marketing; principles and methods /
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| Main Author: | |
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| Other Authors: | |
| Format: | Book |
| Language: | English |
| Published: |
Homewood, Ill. :
R. D. Irwin,
1968.
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| Edition: | 4th ed. |
| Subjects: | |
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| Physical Description: | 779 p. |
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| Bibliography: | Includes bibliographical references. |