Research for marketing decisions /
Enregistré dans:
| Auteur principal: | |
|---|---|
| Autres auteurs: | , |
| Format: | Livre |
| Langue: | anglais |
| Publié: |
Englewood Cliffs, N.J. :
Prentice Hall,
c1988.
|
| Édition: | 5th ed. |
| Collection: | The Prentice Hall series in marketing
|
| Sujets: | |
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| 008 | 880218s1988 njua b 00110 eng | ||
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| 050 | 0 | 0 | |a HF5415.2 |b .G74 1988 |a HF5415.2 |b .G74 |
| 082 | 0 | |a 658.8/3 |2 19 | |
| 100 | 1 | 0 | |a Green, Paul E. |
| 245 | 1 | 0 | |a Research for marketing decisions / |c Paul E. Green, Donald S. Tull, Gerald Albaum. |
| 250 | |a 5th ed. | ||
| 260 | 0 | |a Englewood Cliffs, N.J. : |b Prentice Hall, |c c1988. | |
| 300 | |a xii, 784 p. : |b ill. ; |c 25 cm. | ||
| 440 | 4 | |a The Prentice Hall series in marketing | |
| 504 | |a Includes bibliographical references and index. | ||
| 650 | 0 | |a Marketing research. | |
| 700 | 1 | 0 | |a Albaum, Gerald S. |
| 700 | 1 | 0 | |a Tull, Donald S. |
| 908 | |a 061005 | ||
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