Strategic management /
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| Format: | Livre |
| Langue: | anglais |
| Édition: | 3rd ed. |
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| 050 | 0 | 0 | |a HF5415.135 |b .C72 |
| 100 | 1 | |a Cravens, David W. | |
| 245 | 1 | 0 | |a Strategic management / |c by. David W. Cravens. |
| 250 | |a 3rd ed. | ||
| 300 | |a xxvii, 833 p. | ||
| 504 | |a Includes bibliographical references and index. | ||
| 650 | 0 | |a Marketing |x Decision making. | |
| 650 | 0 | |a Marketing |x Management. | |
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