Bovée, C. L., & Arens, W. F. (1986). Contemporary advertising (2nd ed.). Irwin.
I tāruatia paitia ki te papatopenga
Kua rahua te tārua ki te papatopenga
Tohutoru Kātū Chicago (17th ed.)
Bovée, Courtland L., me William F. Arens. Contemporary Advertising. 2nd ed. Homewood, Ill.: Irwin, 1986.
I tāruatia paitia ki te papatopenga
Kua rahua te tārua ki te papatopenga
Tohutoro MLA (9th ed.)
Bovée, Courtland L., me William F. Arens. Contemporary Advertising. 2nd ed. Irwin, 1986.
I tāruatia paitia ki te papatopenga
Kua rahua te tārua ki te papatopenga
Kia tūpato: Kāore pea ēnei kupu hautoa i te ōrite pū 100%.