Strategic market planning : problems and analytical approaches /

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Bibliografske podrobnosti
Glavni avtor:	Abell, Derek F., 1938-
Drugi avtorji:	Hammond, John S., 1937- (joint author.)
Format:	Knjiga
Jezik:	angleščina
Izdano:	Englewood Cliffs, N.J. : Prentice-Hall, c1979.
Teme:	Marketing > Management > Case studies. Marketing > Management.
Oznake:	Označite Brez oznak, prvi označite!

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100	1		\|a Abell, Derek F., \|d 1938-.
245	1	0	\|a Strategic market planning : \|b problems and analytical approaches / \|c Derek F. Abell, John S. Hammond.
260			\|a Englewood Cliffs, N.J. : \|b Prentice-Hall, \|c c1979.
300			\|a xii, 527 p. : \|b ill. ; \|c 24 cm.
504			\|a Includes bibliographical references and index.
650		0	\|a Marketing \|x Management \|v Case studies.
650		0	\|a Marketing \|x Management.
700	1		\|a Hammond, John S., \|d 1937-, \|e joint author.
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