Basic marketing : a managerial approach /

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Bibliographic Details
Main Author:	McCarthy, E. Jerome (Edmund Jerome)
Other Authors:	Perreault, William D.
Format:	Book
Language:	English
Published:	Homewood, IL : Irwin, c1990.
Edition:	10th ed.
Series:	Irvin series in marketing
Subjects:	Export marketing > Management. Marketing > Management. Marketing > United States > Management.
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Nairobi Campus: Open Shelves

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Call Number:	PR2894.B44
Barcode BK036095	Available Place a Hold