Consumer behavior /

Consumer behavior /

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Bibliographic Details
Main Author: Engel, James F.
Other Authors: Blackwell, Roger D. (joint author.), Kollat, David T. (joint author.)
Format: Book
Language:English
Published: Hinsdale, Ill. : Dryden Press, c1978.
Edition:3d ed.
Series:The Dryden Press series in marketing
Subjects:
Consumer behavior.
Marketing research.
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