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Promotional strategy : managing the marketing communications process /

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Detaylı Bibliyografya
Yazar:	Engel, James F.
Diğer Yazarlar:	Warshaw, Martin R.
Materyal Türü:	Kitap
Dil:	İngilizce
Baskı/Yayın Bilgisi:	Chicago : IRWIN, c1994.
Edisyon:	8th ed.
Seri Bilgileri:	The Irwin series in marketing
Konular:	Adversiting. Marketing. Marketing > Management.
Etiketler:	Etiketle Etiket eklenmemiş, İlk siz ekleyin!

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