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Marketing management : strategies and programs /

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Détails bibliographiques
Auteur principal:	Guiltinan, Joseph P.
Autres auteurs:	Paul, Gordon W.
Format:	Livre
Langue:	anglais
Publié:	New York : McGraw - Hill, c1988.
Édition:	3rd ed.
Collection:	McGraw - Hill series in marketing
Sujets:	Marketing > Management.
Tags:	Ajouter un tag Pas de tags, Soyez le premier à ajouter un tag!

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