Marketing in the service sector /
Gorde:
Egile nagusia: | Rathmell, John M. |
---|---|
Formatua: | Liburua |
Hizkuntza: | ingelesa |
Argitaratua: |
Massachusetts :
Winthrop,
1974.
|
Gaiak: | |
Etiketak: |
Etiketa erantsi
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Antzeko izenburuak
Relationship marketing in services
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Services marketing : people, technology, strategy /
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Services marketing : managing the service value chain /
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Services marketing : integrating customer focus across the firm /
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Argitaratua: (2009)
nork: Zeithaml, Valarie A.
Argitaratua: (2009)
Service marketing : people, technology, strategy /
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Argitaratua: (2011)
nork: Lovelock, Christopher
Argitaratua: (2011)
Service marketing : people, technology, strategy /
nork: Lovelock, Christopher
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Services marketing and management
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Marketing plans for services a complete guide /
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The financial services marketing handbook tactics and techniques that produce results /
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nork: Ehrlich, Evelyn, 1950-
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Market orientation and service firm performance a research agenda /
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Services marketing : people, technology, strategy /
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nork: Wirtz, Jochen
Argitaratua: (2016)
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Argitaratua: (2014)
nork: Kuada, John, et al.
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Professional services marketing how the best firms build premier brands, thriving lead generation engines, and cultures of business development success /
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nork: Schultz, Mike, 1974-
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Marketing plans for service businesses a complete guide /
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nork: McDonald, Malcolm
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An analysis of marketing strategies in the mobile service sector in Kenya : a case study of safaricom limited /
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nork: Mwangi, Danson Ndungu Kariuki
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Output measurement in the service sectors
Argitaratua: (1992)
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Services--the export of the 21st century a guidebook for US service exporters /
Argitaratua: (1997)
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Emerging perspectives on the marketing of financial services
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Promotion of services
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Relationship marketing in professional services a study of agency-client dynamics in the advertising sector /
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nork: Halinen, Aino, 1961-
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nork: Triplett, Jack E.
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Financial markets and financial services ensuring growth, enhancing value /
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nork: Desai, Vasant
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An analysis of marketing strategies in the mobile service sector in Kenya : a case study of safaricom limited /
nork: Mwangi, Danson Ndungu Kariuki
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nork: Mwangi, Danson Ndungu Kariuki
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Marketing financial services online how banks & brokerages use the web to get more accounts.
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Global trends and challenges in services
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Effective client management in professional services : how to build successful client relationships /
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Information marketing
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nork: Rowley, J. E.
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Who's buying household furnishings, services and supplies /
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Who's buying household furnishings, services and supplies.
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The professional services firm bible
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Business marketing.
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nork: Bingham, Frank G.
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Journal of services marketing.
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Working in the service sector a tale from different worlds /
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Financial services, markets & regulations
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Marketing library and information services. a global outlook /
Argitaratua: (2013)
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The service edge : 101 companies that profit customer care /
nork: Zemke, Ron
Argitaratua: (1989)
nork: Zemke, Ron
Argitaratua: (1989)
Services research in a cross-cultural/cross-national context
Argitaratua: (2005)
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Marketing information products and services a primer for librarians and information professionals /
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Global trade in services fear, facts, and offshoring /
nork: Jensen, J. Bradford
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nork: Jensen, J. Bradford
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Enhancing the performance of the services sector
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Argitaratua: (2005)
Antzeko izenburuak
-
Relationship marketing in services
Argitaratua: (2002) -
Services marketing : people, technology, strategy /
nork: Lovelock, Christopher
Argitaratua: (2011) -
Services marketing : managing the service value chain /
nork: Bruhn, Manfred
Argitaratua: (2006) -
Services marketing : integrating customer focus across the firm /
nork: Zeithaml, Valarie A.
Argitaratua: (2009) -
Service marketing : people, technology, strategy /
nork: Lovelock, Christopher
Argitaratua: (2011)