APA-viite (7. p.)

Lamb, C. W., & McDaniel, C. D. (1996). Marketing (3rd.ed.). South-Western.

Chicago-viite (17. p.)

Lamb, Charles W., ja Carl D. McDaniel. Marketing. 3rd.ed. Cincinnati: South-Western, 1996.

MLA-viite (9. p.)

Lamb, Charles W., ja Carl D. McDaniel. Marketing. 3rd.ed. South-Western, 1996.