Consumer behavior : implications for marketing strategy /
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| Main Author: | |
|---|---|
| Other Authors: | , |
| Format: | Book |
| Language: | English |
| Published: |
Plano :
Business publications,
c1986.
|
| Edition: | 3rd ed. |
| Subjects: | |
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| 100 | 1 | |a Hawkins, Del L. |9 7201 | |
| 245 | 1 | 0 | |a Consumer behavior : |b implications for marketing strategy / |c Del L. Hawkins. |
| 250 | |a 3rd ed. | ||
| 260 | |a Plano : |b Business publications, |c c1986. | ||
| 300 | |a 740 p. | ||
| 500 | |a Includes index. | ||
| 650 | 0 | |a Consumer behavior |x U.S. |9 7202 | |
| 650 | 0 | |a Marketing surveys |x U.S. |9 7203 | |
| 700 | 1 | |a Best, Roger J. |9 7204 | |
| 700 | 1 | |a Coney, Kenneth A. |9 7205 | |
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