Style de citation APA (7e éd.)

Pearce, C., & Well, W. (1995). Advertising: Principles and practice (3rd ed.). Prentice Hall.

Style de citation Chicago (17e éd.)

Pearce, Charles, et William Well. Advertising: Principles and Practice. 3rd ed. New Jersey: Prentice Hall, 1995.

Style de citation MLA (9e éd.)

Pearce, Charles, et William Well. Advertising: Principles and Practice. 3rd ed. Prentice Hall, 1995.