APA-viite (7. p.)

Pearce, C., & Well, W. (1995). Advertising: Principles and practice (3rd ed.). Prentice Hall.

Chicago-viite (17. p.)

Pearce, Charles, ja William Well. Advertising: Principles and Practice. 3rd ed. New Jersey: Prentice Hall, 1995.

MLA-viite (9. p.)

Pearce, Charles, ja William Well. Advertising: Principles and Practice. 3rd ed. Prentice Hall, 1995.