Mass media in a changing world /

Gorde:
Xehetasun bibliografikoak
Egile nagusia: Rodman, George R, 1948-
Formatua: Liburua
Hizkuntza:ingelesa
Argitaratua: Boston : McGraw-Hill Higher Education, 2010.
Edizioa:3rd ed.
Gaiak:
Etiketak: Etiketa erantsi
Etiketarik gabe, Izan zaitez lehena erregistro honi etiketa jartzen!
Aurkibidea:
  • Introduction : media in a changing world
  • Media impact : understanding research and effects
  • Books : the durable medium
  • Newspapers : where journalism begins
  • Magazines : the first of the specialized media
  • Movies : magic from the dream factory
  • Recordings and the music industry : copyright battles, format wars
  • Radio : the hits keep coming
  • Television : reflecting and affecting society
  • The internet : convergence in a networked world
  • Electronic journalism : news in an age of entertainment
  • Public relations : the image industry
  • Advertising : the media support industry
  • Media law : understanding freedom of expression
  • Media ethics : understanding media morality.