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Strategic public relations management : planning and managing effective communication programs /

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Detalhes bibliográficos
Autor principal:	Austin, Erica Weintraub
Outros Autores:	Pinkleton, Bruce
Formato:	Livro
Idioma:	inglês
Publicado em:	Mahwah, NJ : Lawrence Erlbaum Associates, 2006.
Edição:	2nd ed.
coleção:	LEA''a communication series
Assuntos:	Public relations > Management.
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