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Strategic public relations management : planning and managing effective communication programs /

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Bibliographic Details
Main Author:	Austin, Erica Weintraub
Other Authors:	Pinkleton, Bruce
Format:	Book
Language:	English
Published:	Mahwah, NJ : Lawrence Erlbaum Associates, 2006.
Edition:	2nd ed.
Series:	LEA''a communication series
Subjects:	Public relations > Management.
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