Fundamentals of marketing /
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Main Author: | |
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Corporate Author: | |
Other Authors: | , |
Format: | Book |
Language: | English |
Published: |
New York :
McGraw-Hill,
c1991.
|
Edition: | 9th ed. |
Subjects: | |
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100 | 1 | |a Stanton, William J. | |
245 | 1 | 0 | |a Fundamentals of marketing / |c William J. Stanton. |
250 | |a 9th ed. | ||
260 | |a New York : |b McGraw-Hill, |c c1991. | ||
300 | |a ix,668p. | ||
650 | 0 | |a Marketing. | |
700 | 1 | |a Etzel, Michael J. Jnt. author. | |
700 | 1 | |a Walker, Bruce J. Jnt.author. | |
710 | 2 | |a McGraw-Hill series in marketing. | |
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