Media programming : strategies and practices /

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Bibliographic Details
Main Author: Eastman, Susan Tyler
Other Authors: Ferguson, Douglas A.
Format: Book
Language:English
Published: Belmont, USA : Thomson Wadsworth, c2006.
Edition:7th ed.
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Description
Physical Description:xiii, 465 p. : ill.
Bibliography:Includes bibliographical references and index.
ISBN:0534636896 :