Influence of PR Strategies on the success of CEO’s image in selected organizations in Kenya
Purpose: The purpose of the study was to establish the influence of PR strategies on the success of CEO‟s image in selected organizationsin Kenya Methodology: The current research adopted both quantitative and qualitative approach (mixed method) using the survey research design. The researcher us...
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| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
International Journal of Communications and Public Relations
2019
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| Subjects: | |
| Online Access: | https://repository.daystar.ac.ke/handle/123456789/2999 |
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Influence of PR Strategies on the success of CEO’s image in selected organizations in Kenya.