An evaluation of strategic responses to gain competitiveness in cement industry: a case of selected cement manufacturing firms in kenya
The overall purpose of this study was to evaluate the strategic responses to gain competitiveness in cement manufacturing industry. Methodology: The study employed a descriptive research design. The population for this study was all the employees in all the six firms currently operating in the indus...
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| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
Journal of Strategic Management
2019
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| Subjects: | |
| Online Access: | https://repository.daystar.ac.ke/handle/123456789/2990 |
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An evaluation of strategic responses to gain competitiveness in cement industry: a case of selected cement manufacturing firms in Kenya /