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  1. 2341
    Exploring the effectiveness of the communication strategies used by Tanzania Tourism Board ( TTB) in promoting tourism /

    Exploring the effectiveness of the communication strategies used by Tanzania Tourism Board ( TTB) in promoting tourism / by Godwin, Gibson

    Published 2010
    “…Daystar University,…”
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  2. 2342
    An analysis of marketing strategies in the mobile service sector in Kenya : a case study of safaricom limited /

    An analysis of marketing strategies in the mobile service sector in Kenya : a case study of safaricom limited / by Mwangi, Danson Ndungu Kariuki

    Published 2010
    “…Daystar University,…”
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  3. 2343
    Effectiveness of web marketing as a marketing tool for small and medium size enterprises (SMEs) in Nairobi /

    Effectiveness of web marketing as a marketing tool for small and medium size enterprises (SMEs) in Nairobi / by Okuna, Proce-covia Kevina

    Published 2010
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  4. 2344
    Competitive marketing strategies towards enhancing students' environment : a case study of two private universities /

    Competitive marketing strategies towards enhancing students' environment : a case study of two private universities / by Bowen, Chebet J.

    Published 2011
    “…Daystar University,…”
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  5. 2345
    Exploration of marketing forces and strategies employed by Sudan small scale business people : a case study of Barh El Ghazal market /

    Exploration of marketing forces and strategies employed by Sudan small scale business people : a case study of Barh El Ghazal market / by Youlalia Thomas Tingui

    Published 2011
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  6. 2346
    The role of branding in maintaining competitive advantage in higher education in Kenya : a case of Daystar University /

    The role of branding in maintaining competitive advantage in higher education in Kenya : a case of Daystar University / by Githinji, Kennedy Gakuru

    Published 2011
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  7. 2347
    Determining whether branding of locally manufactured car products increases brand preference : a case of autoshops in Nairobi /

    Determining whether branding of locally manufactured car products increases brand preference : a case of autoshops in Nairobi / by Mbalya, Richard

    Published 2010
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  8. 2348
    An assessment of marketing strategies employed by private Universities in Kenya to boost student enrollment /

    An assessment of marketing strategies employed by private Universities in Kenya to boost student enrollment / by Maina, Julia

    Published 2012
    “…Daystar University,…”
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  9. 2349
    Strategies used by small and medium enterprises for competitive advantage : a case study of Juba market South Sudan /

    Strategies used by small and medium enterprises for competitive advantage : a case study of Juba market South Sudan / by Lako, Susan Kiden George

    Published 2012
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  10. 2350
    An evaluation of social networks as a marketing tool for organizational products and services in selected telecommunication service providers in Kenya /

    An evaluation of social networks as a marketing tool for organizational products and services in selected telecommunication service providers in Kenya / by Muthiani, Berlinda N.

    Published 2012
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  11. 2351
    The effect of E-marketing as a strategy to boost tourism business performance : a survey of SMEs in the Kenyan tourism industry /

    The effect of E-marketing as a strategy to boost tourism business performance : a survey of SMEs in the Kenyan tourism industry / by Lopokoiyit, Pamela C.

    Published 2013
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  12. 2352
    An assessment of strategic marketing practices on market performance of the Kenyan football industry Nairobi. Kenya /

    An assessment of strategic marketing practices on market performance of the Kenyan football industry Nairobi. Kenya / by Kibua, Darius N.

    Published 2016
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  13. 2353
    The effect of green marketing on organizational sustainable competitive advantage : a case of Nairobi Java House, Kenya /

    The effect of green marketing on organizational sustainable competitive advantage : a case of Nairobi Java House, Kenya / by Miano, Margaret Waithira

    Published 2016
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  14. 2354
    Effect of customer relationship management on competitive advantage in private universities in Kenya : a case of Daystar University, Nairobi Campus /

    Effect of customer relationship management on competitive advantage in private universities in Kenya : a case of Daystar University, Nairobi Campus / by Macharia, Joel

    Published 2016
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  15. 2355
    The role of visual brand differentiation in the continuity of new print magazines in Kenya /

    The role of visual brand differentiation in the continuity of new print magazines in Kenya / by Juma, Yofi

    Published 2016
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  16. 2356
    The role of social media in micro and small-sized enterprises performance in Nairobi Central Business District : a case of the hair and beauty boutiques /

    The role of social media in micro and small-sized enterprises performance in Nairobi Central Business District : a case of the hair and beauty boutiques / by Opiyo, Paskal Martin

    Published 2016
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  17. 2357
    The relevance of internet advertising as a marketing tool in Kenya : a survey of MBA students from selected private universities /

    The relevance of internet advertising as a marketing tool in Kenya : a survey of MBA students from selected private universities / by Muindi, Lesa J, B.A

    Published 2006
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  18. 2358
    Effect of marketing strategies on customer satisfaction among University students : a case of Daystar University, Kenya /

    Effect of marketing strategies on customer satisfaction among University students : a case of Daystar University, Kenya / by Igunza, Daniel Lihanda

    Published 2016
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  19. 2359
    The effect of relationship marketing strategies on performance in the hotel industry in Kenya : a case of five star hotels in Nairobi /

    The effect of relationship marketing strategies on performance in the hotel industry in Kenya : a case of five star hotels in Nairobi / by Ng'ang'a, Sylvia M.

    Published 2013
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  20. 2360
    Factors affecting strategic plan implementation and their effects on performance in Kitui County government in Kenya : a case of Kitui County /

    Factors affecting strategic plan implementation and their effects on performance in Kitui County government in Kenya : a case of Kitui County / by Mati, Job Mwendwa

    Published 2016
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