Search Results - "strategy"

Chasing the City : Models for Extra-Urban Investigations /

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Public communication campaigns /

Table of Contents: “…Inducing fear as a public communication strategy /…”

Intellectual property in the information age : by Katz, Roberta

“…Staford Executive briefigs, strategies for the competitive edge age :…”

Empowering the customer : the citizen in public sector reform / by Ayeni, Victor

“…Managing the public service strategies for improvement series: no. 13…”

Promoting increased fertilizer use in Africa lessons learned and good practice guidelines /

“…Africa Fertilizer Strategy Assessment ESW technical report.…”
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Digital culture, play, and identity a World of Warcraft reader /

Table of Contents: “…Humans playing World of Warcraft, or, Deviant strategies? /…”
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Paul, Jew, Greek, and Roman

Table of Contents: “…The polytheist identity of the "weak," and Paul's strategy to "gain" them : a new reading of 1 Corinthians 8:1-11:1 /…”
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Protein Purification / by Bonner, Philip

Table of Contents: “…Chromatography and the strategy of protein purification. 4. Groundwork. 5. …”
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Engineering Interventions in Foods and Plants / by Verma, Deepak Kumar

Table of Contents: “…part Part iii: management strategies in agricultural engineering --…”
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Skepticism : historical and contemporary inquiries /

Table of Contents: “…part V Anti-Skeptical strategies --…”
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Between the Cracks of History /

Table of Contents: “…Eating over the sink and other marital strategies /…”
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Ethnic Marketing : Theory, Practice and Entrepreneurship / by Pires, Guilherme D., Stanton, John

Table of Contents: “…--Marketing reasons for aggregating ethnic groups -- Homophily and ethnic group formation --Homophily and the choice of suppliers to the ethnic community --An EMIC approach to creating panethnic segments -- When ethnic groups can be aggregated -- A Framework for Assessing Panethnic Segments -- The framework -- Summary--References -- CHAPTER 5: PERSPECTIVES ON ETHNIC LOYALTY --Interactions between ethnic consumers, groups and businesses -- Dealing with intra-group heterogeneity -- Loyalty drivers -- Developing loyalty -- Cultural affinity / shared ethnicity and switching costs--Switch motivations--Summary--References -- CHAPTER 6: articulatinG ethnic marketing with ethnic entrepreneurship --From immigrant to ethnic minority consumer--From ethnic minority consumer to ethnic entrepreneur--Socialisation and entrepreneurship --Recognition of ethnic minority business by ethnic communities--From ethnic marketing to marketing by ethnic minority businesses--References -- CHAPTER 7: UNDERSTANDinG ethnic entrepreneurship --Conceptualising ethnic entrepreneurship --Drivers and impediments in the creation of ethnic minority business -- The ethnic enclave theory--The middleman minority model--The disadvantage theory--The cultural theory -- Ethnic minority business creation and consolidation --Business opportunity structures--Group characteristics--Ethnic strategies and the typical ethnic minority businesses--Ethnic groups as natural incubators for ethnic businesses --References -- CHAPTER 8: ethnic minority business growth, demise and failure --Interactive model--Social embeddedness theory--One model doesnt fit all--Mixed embeddedness theory--Mixed embeddedness: the norm and a potential barrier to growth--Considering growth capabilities and the role of the co-ethnic minority group--Ethnic minority business and the acculturation process--Growth and demise--Summary--References -- CHAPTER 9: ethnic NETWORKS AND THE ADOPTION OF RELATIONAL STRATEGIES --Preferred suppliers, ethnic networks and minority ethnic markets--Ethnic networks as relational drivers--Networks imply relational imperatives--Decision to adopt a relational marketing approach--Relationship between consumers and preferred suppliers -- Loyalty to preferred suppliers--Switching preferred suppliers -- Relationships, networks and competitive advantage--Implications for consumer groups not bound by ethnicity--Conclusion--References -- CHAPTER 10:ETHNIC ENTREPRENEURSHIP AND THE MARKETING MIX --Theory, practice, strategy and the segmentation dilemma--A view of the gap between theory and practice--Business opportunities and ethnic minority business--Objectives, strategies, and tactics--Ethnic minority business objectives, strategies and tactics--Outgrowth threshold--Ethnic minority business customer portfolio--Why adopting an ethnic sensitive relational marketing strategy?…”
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International Seminar on Nuclear War and Planetary Emergencies, 31st session the cultural planetary emergency : focus on terrorism : "E. Majorana" Centre for Scientific Culture, Er...

“…Science and culture series (Singapore). Nuclear strategy and peace technology.…”
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International Seminar on Nuclear War and Planetary Emergencies 32nd session : the 32nd session of and international collaboration : "E. Majorana" Centre for Scientific Culture, Eri...

“…Science and culture series (Singapore). Nuclear strategy and peace technology.…”
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International Seminar on Nuclear War and Planetary Emergencies 30th session ..., "E. Majorana" Centre for Scientific Culture, Erice, Italy, 18-26 August 2003 /

“…Science and culture series (Singapore). Nuclear strategy and peace technology.…”
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International Seminar on Nuclear War and Planetary Emergencies 26th session : "E. Majorana" Centre for Scientific Culture, Erice, Italy, 19-24 August 2001 /

“…Science and culture series (Singapore). Nuclear strategy and peace technology.…”
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The science of cybersecurity and a roadmap to research

“…Defense, security and strategy series.…”
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Crucial issues in climate change and the Kyoto Protocol Asia and the world /

Table of Contents: “…Singapore's national climate change strategy /…”
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Refractions of the National, the Popular and the Global in African Cities /

Table of Contents: “…Local government as the stage for resistance : Strategies and tactics of opposing mega projects in Gauteng /…”
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Architecture and revolution contemporary perspectives on Central and Eastern Europe /

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