Search Results - "planning"

Doing business in China getting ready for the Asian century / by Menzies, Jane

Table of Contents: “…Intellectual property in China, are the issues all they are cracked up to be? -- 7. Motivations, planning, and strategies for China -- 8. Entry mode and location choices in China -- 9. …”
An electronic book accessible through the World Wide Web; click to view

Visual computing for medicine : theory, algorithms, and applications / by Preim, Bernhard

Table of Contents: “…Acquisition of medical image data -- An introduction to medical visualization in clinical practice -- Image analysis for medical visualization -- Human-computer interaction for medical visualization -- Surface rendering -- Direct volume visualization -- Advanced direct volume visualization -- Volume interaction -- Labeling and measurements in medical visualization -- Visualization of vascular structures -- Illustrative medical visualization -- Virtual endoscopy -- Projections and reformations -- Visualization of brain connectivity -- Visual exploration and analysis of perfusion data -- Computer-assisted surgery -- Image-guided surgery and augmented reality -- Visual exploration of simulated and measured flow data -- Visual computing for ENT surgery planning -- Visualization for medical education.…”
An electronic book accessible through the World Wide Web; click to view

Ethics for Christian ministry : moral formation for Twenty-First-Century leaders / by Trull, Joe E., Creech, Robert R

Table of Contents: “…-- Being good and doing good: moral formation for ministry -- Looking in the mirror: integrity in your personal life -- Looking at the church: integrity in your ministry -- Looking at fellow ministers: integrity with your colleagues -- Promoting peace and justice: integrity in the community -- Facing clergy sexual abuse: the cost of lost integrity -- Developing a personal code of ethics: a plan for integrity in ministry -- Ministerial code of ethics worksheet -- A procedure for responding to charges of clergy sexual abuse -- Early denominational codes of ethics -- Contemporary denominational codes of ethics -- Sample codes of ethics.…”

Ethics for Christian ministry : moral formation for Twenty-First-Century leaders / by Trull, Joe E., Creech, Robert R

Table of Contents: “…-- Being good and doing good: moral formation for ministry -- Looking in the mirror: integrity in your personal life -- Looking at the church: integrity in your ministry -- Looking at fellow ministers: integrity with your colleagues -- Promoting peace and justice: integrity in the community -- Facing clergy sexual abuse: the cost of lost integrity -- Developing a personal code of ethics: a plan for integrity in ministry -- Ministerial code of ethics worksheet -- A procedure for responding to charges of clergy sexual abuse -- Early denominational codes of ethics -- Contemporary denominational codes of ethics -- Sample codes of ethics.…”

Research Universities in Africa / by Cloete, Nico, Bailey, Tracy, Amito, Helen, Van Schalkwyk, François, Bunting, Ian, 1939-

Table of Contents: “…The role of the research university -- Tensions between functions in the research university -- Incentivising research performance at African universities -- Evidence-based planning and governance -- Knowledge and networks -- part 3. …”
Full text available:

Building learning communities with character how to integrate academic, social, and emotional learning / by Novick, Bernard, 1933-

Table of Contents: “…An overview of themes in social-emotional learning and character education -- Readiness : assess your school's potential for change -- Recognize feelings : know when to start problem solving -- Identify problems : look at the current situation -- Set goals : focus the change efforts -- Generate options : think of many things to do -- Envision outcomes : consider all the consequences -- Choose carefully : select a goal-oriented or goal-driven solution -- Plan prescriptively : anticipate all details and roadblocks -- Learn constantly : obtain feedback and modify accordingly -- Look to the future : cultivate participation and leadership to build and sustain a caring community of learners.…”
An electronic book accessible through the World Wide Web; click to view

Ordinary families, special children a systems approach to childhood disability / by Seligman, Milton, 1937-

Table of Contents: “…Introduction and conceptual framework I : social and cultural systems -- Conceptual framework II : family systems theory and childhood disability -- All families are not alike : social and cultural diversity in reaction to childhood disability -- Becoming the parent of a child with a disability : reactions to first information -- Childhood : continuing adaptation -- Looking to the future : adolescence and adulthood -- Effects on the family as a system -- Effects on fathers -- Effects on siblings -- Effects on grandparents -- Professional-family interaction : working toward partnership -- Perspectives and approaches for working with families -- Applying a partnership approach to addressing family resources, concerns, and priorities : developing family service plans.…”
An electronic book accessible through the World Wide Web; click to view

Mastering your fears and phobias therapist guide / by Craske, Michelle Genevieve, 1959-

Table of Contents: “…Developing a treatment plan -- Changing thoughts -- Preparing for exposure -- Specifics of exposure -- Strategies and ideas for various specific phobias. …”
An electronic book accessible through the World Wide Web; click to view

Doing business in China getting ready for the Asian century / by Menzies, Jane

Table of Contents: “…Intellectual property in China, are the issues all they are cracked up to be? -- 7. Motivations, planning, and strategies for China -- 8. Entry mode and location choices in China -- 9. …”
An electronic book accessible through the World Wide Web; click to view

Visual computing for medicine : theory, algorithms, and applications / by Preim, Bernhard

Table of Contents: “…Acquisition of medical image data -- An introduction to medical visualization in clinical practice -- Image analysis for medical visualization -- Human-computer interaction for medical visualization -- Surface rendering -- Direct volume visualization -- Advanced direct volume visualization -- Volume interaction -- Labeling and measurements in medical visualization -- Visualization of vascular structures -- Illustrative medical visualization -- Virtual endoscopy -- Projections and reformations -- Visualization of brain connectivity -- Visual exploration and analysis of perfusion data -- Computer-assisted surgery -- Image-guided surgery and augmented reality -- Visual exploration of simulated and measured flow data -- Visual computing for ENT surgery planning -- Visualization for medical education.…”
An electronic book accessible through the World Wide Web; click to view

Research Universities in Africa / by Cloete, Nico, Bailey, Tracy, Amito, Helen, Van Schalkwyk, François, Bunting, Ian, 1939-

Table of Contents: “…The role of the research university -- Tensions between functions in the research university -- Incentivising research performance at African universities -- Evidence-based planning and governance -- Knowledge and networks -- part 3. …”
Full text available:

Zeitschrift für Immobilienökonomie German Journal of Real Estate Research.

Open Access

Marketing and management models : a guide to understanding and using business models / by Strong, Helen

Table of Contents: “…Little matrix -- Adopt and drop curve -- Ansoff growth matrix -- Authenticity gap -- Brand equity -- Brand resonance -- Brand resonance ladder -- Brand loyalty programs -- Brand switching -- Engagement gearing -- Communication targeting: business buying unit -- Consumer decision making -- Consumer decision model for a service industry environment -- Consumer angry switching -- Customer growth rate -- Gamification -- Gap analysis -- Cultural integration in marketing -- Force field analysis -- Iceberg theory: identification of the marketing research problem -- Integrated marketing vectors -- Ishikawa diagram (Fishbone) -- Mullin's seven domains, business opportunities -- Perceptual maps -- Porter's five force analysis -- Positioning -- Product life cycle -- Road mapping -- SERVQUAL -- SOSTAC� planning system -- Stakeholder analysis -- Supply chain concept -- Target market identification: segmentation and estimation -- The growth share matrix -- Glossary of terms -- Conclusion -- About the author -- References -- Index.…”
An electronic book accessible through the World Wide Web; click to view

Zeitschrift für Immobilienökonomie German Journal of Real Estate Research.

Open Access

Marketing and management models : a guide to understanding and using business models / by Strong, Helen

Table of Contents: “…Little matrix -- Adopt and drop curve -- Ansoff growth matrix -- Authenticity gap -- Brand equity -- Brand resonance -- Brand resonance ladder -- Brand loyalty programs -- Brand switching -- Engagement gearing -- Communication targeting: business buying unit -- Consumer decision making -- Consumer decision model for a service industry environment -- Consumer angry switching -- Customer growth rate -- Gamification -- Gap analysis -- Cultural integration in marketing -- Force field analysis -- Iceberg theory: identification of the marketing research problem -- Integrated marketing vectors -- Ishikawa diagram (Fishbone) -- Mullin's seven domains, business opportunities -- Perceptual maps -- Porter's five force analysis -- Positioning -- Product life cycle -- Road mapping -- SERVQUAL -- SOSTAC� planning system -- Stakeholder analysis -- Supply chain concept -- Target market identification: segmentation and estimation -- The growth share matrix -- Glossary of terms -- Conclusion -- About the author -- References -- Index.…”
An electronic book accessible through the World Wide Web; click to view

The Cyprus conspiracy America, espionage and the Turkish invasion / by O'Malley, Brendan

Table of Contents: “…North Atlantic Agenda: Eisenhower Rejects the Macmillan Plan -- 9. Pax Americana: The Settlement Secures NATO Ties -- 10. …”
An electronic book accessible through the World Wide Web; click to view

The Cyprus conspiracy America, espionage and the Turkish invasion / by O'Malley, Brendan

Table of Contents: “…North Atlantic Agenda: Eisenhower Rejects the Macmillan Plan -- 9. Pax Americana: The Settlement Secures NATO Ties -- 10. …”
An electronic book accessible through the World Wide Web; click to view

Digital branding : a complete step-by-step guide to strategy, tactics and measurement / by Rowles, Daniel

Table of Contents: “…Machine generated contents note: Foreword -- Introduction Part One Digital branding in perspective 01 What digital branding really means -- How digital has changed branding -- Global soapbox -- Social medial fail -- Traditional brand metrics -- Sum of all experiences -- Clarifying touchpoints02 Focusing on value -- Bridging the gap -- Value proposition -- It all comes down to content03 Considering the user journey -- Multichannel marketing -- User journey examples -- Content marketing -- The stages of the user journey -- Mapping the user journey04 Objectives and authenticity -- Branding for differentiation -- Authenticity -- Authentic value propositionPart Two The digital toolkit 05 Social media -- Social is personal -- User journey and value proposition -- Content and engagement -- Mobile social media experience -- Informing your social media approach -- Real-world integration -- Policy and planning -- Outreach, engagement and ego -- Social measurement -- Sentiment analysis -- Social media advertising -- Social media summary06 Search -- Search engine optimization -- Link building -- SEO summary -- Paid search -- PPC considerations -- Working with PPC agencies -- SEO and PPC working together -- Search conclusions07 Mobile -- Technology for the sake of technology -- User journey and context -- Local intent -- Integrated devices -- The technology distraction -- Mobile compatible is not mobile optimized -- Technology challenges -- Audience segmentation -- Frictionless technology -- Mobile sites and responsive design -- Start with the fundamentals -- Mobile apps -- Mobile conclusion08 Online advertising -- Advertising objectives -- App advertising -- Ad networks versus media owners -- Targeting options -- Creative options -- Ad reporting and analytics -- Online advertising conclusions09 E-mail marketing -- E-mail isn't exciting -- Ease of iteration -- The state of e-mail marketing -- Focusing on relevance -- E-mail and the user journey -- Going beyond last click -- Selecting an e-mail service provider -- Gaining opt-ins and building a list -- E-mail sign-up versus social connection -- List segmentation -- Open rates and click-through rates -- E-mail templates and design -- Sending and testing -- Dynamic content generation and rules -- E-mail marketing conclusions10 CRM and marketing automation -- Definitions and practicalities -- Single customer view and bringing data together -- CRM and ESP integration -- Advanced personalization and triggering -- Marketing automation -- The lead nurturing process -- Automation scoring -- More advanced automation options -- Testing, learning and adjusting -- A warning on marketing automation -- CRM and automation conclusions11 From integration to transmedia campaigns -- Integration -- Multichannel marketing is dead -- Omni-channel marketing -- Transmedia storytelling -- Conclusions -- Part Three Digital brand strategy and measurement12 Measuring digital branding -- Defining brand value and valuation -- Understand the value of every marketing activity -- For perfection we need a mind-reading device -- Digital shot itself in the foot -- TV has culture, digital doesn't... yet -- Filling the gaps -- Measurement comes in many forms13 Primaries and indicators -- Beyond the last click -- Digital branding dashboards -- 14 The role of analytics -- The marvels of Google Analytics -- Setting up analytics -- Core reports -- Multi-channel funnels -- Tracking code -- Dashboards and analytics -- Analytics conclusions15 Bridging the gaps -- Gap correlation -- Keeping it simple - and the danger of selecting the wrong primaries -- Bring in offline channels and experiences -- Offline indicators -- A word on contribution -- Seeing it in action16 The importance of asking questions -- Confirming not predicting -- Sum of experiences -- Checking my dashboard -- No one said it was going to be easyConclusions -- References.…”

Digital branding : a complete step-by-step guide to strategy, tactics and measurement / by Rowles, Daniel

Table of Contents: “…Machine generated contents note: Foreword -- Introduction Part One Digital branding in perspective 01 What digital branding really means -- How digital has changed branding -- Global soapbox -- Social medial fail -- Traditional brand metrics -- Sum of all experiences -- Clarifying touchpoints02 Focusing on value -- Bridging the gap -- Value proposition -- It all comes down to content03 Considering the user journey -- Multichannel marketing -- User journey examples -- Content marketing -- The stages of the user journey -- Mapping the user journey04 Objectives and authenticity -- Branding for differentiation -- Authenticity -- Authentic value propositionPart Two The digital toolkit 05 Social media -- Social is personal -- User journey and value proposition -- Content and engagement -- Mobile social media experience -- Informing your social media approach -- Real-world integration -- Policy and planning -- Outreach, engagement and ego -- Social measurement -- Sentiment analysis -- Social media advertising -- Social media summary06 Search -- Search engine optimization -- Link building -- SEO summary -- Paid search -- PPC considerations -- Working with PPC agencies -- SEO and PPC working together -- Search conclusions07 Mobile -- Technology for the sake of technology -- User journey and context -- Local intent -- Integrated devices -- The technology distraction -- Mobile compatible is not mobile optimized -- Technology challenges -- Audience segmentation -- Frictionless technology -- Mobile sites and responsive design -- Start with the fundamentals -- Mobile apps -- Mobile conclusion08 Online advertising -- Advertising objectives -- App advertising -- Ad networks versus media owners -- Targeting options -- Creative options -- Ad reporting and analytics -- Online advertising conclusions09 E-mail marketing -- E-mail isn't exciting -- Ease of iteration -- The state of e-mail marketing -- Focusing on relevance -- E-mail and the user journey -- Going beyond last click -- Selecting an e-mail service provider -- Gaining opt-ins and building a list -- E-mail sign-up versus social connection -- List segmentation -- Open rates and click-through rates -- E-mail templates and design -- Sending and testing -- Dynamic content generation and rules -- E-mail marketing conclusions10 CRM and marketing automation -- Definitions and practicalities -- Single customer view and bringing data together -- CRM and ESP integration -- Advanced personalization and triggering -- Marketing automation -- The lead nurturing process -- Automation scoring -- More advanced automation options -- Testing, learning and adjusting -- A warning on marketing automation -- CRM and automation conclusions11 From integration to transmedia campaigns -- Integration -- Multichannel marketing is dead -- Omni-channel marketing -- Transmedia storytelling -- Conclusions -- Part Three Digital brand strategy and measurement12 Measuring digital branding -- Defining brand value and valuation -- Understand the value of every marketing activity -- For perfection we need a mind-reading device -- Digital shot itself in the foot -- TV has culture, digital doesn't... yet -- Filling the gaps -- Measurement comes in many forms13 Primaries and indicators -- Beyond the last click -- Digital branding dashboards -- 14 The role of analytics -- The marvels of Google Analytics -- Setting up analytics -- Core reports -- Multi-channel funnels -- Tracking code -- Dashboards and analytics -- Analytics conclusions15 Bridging the gaps -- Gap correlation -- Keeping it simple - and the danger of selecting the wrong primaries -- Bring in offline channels and experiences -- Offline indicators -- A word on contribution -- Seeing it in action16 The importance of asking questions -- Confirming not predicting -- Sum of experiences -- Checking my dashboard -- No one said it was going to be easyConclusions -- References.…”