Search Results - "customer relationship management"

Lean and agile value chain management a guide to the next level of improvement / by Sabri, Ehap H., 1967-

Table of Contents: “…The big picture of lean and agile value chain -- Lean and agile value chain building blocks and maturity levels -- Supplier relationship management superprocess -- Supply chain management superprocess -- Customer relationship management superprocess -- Lean and agile value chain technology applications and trends -- Transformation program cycle -- Change management supported processes -- Lean and agile value chain transformation case study : office systems -- Lean and agile value chain success stories and lessons learned.…”
An electronic book accessible through the World Wide Web; click to view

Digital marketing management : a handbook for the current (or future) CEO / by Zahay, Debra L.

Table of Contents: “…Social media and mobile marketing -- Context -- 7. Customer relationship management (CRM) and the role of leadership in digital marketing -- 8. …”
An electronic book accessible through the World Wide Web; click to view

Sustainable tourism practices in the Mediterranean /

Table of Contents: “…A content analysis of sustainable development in the tourism literature -- Sustainable tourism development : issues and applications the Mediterranean region -- Sustainability in gastronomy tourism : Mediterranean region -- Social sustainability and innovations in tourism : cases from Slovenia -- Social entrepreneurship and ethical issues : examples from the Mediterranean -- Corporate social responsibility and sustainable development in Mediterranean : the case of Spanish hotel industry in Barcelona region -- Customer relationship management and service challenges in the Mediterranean region -- Fresh water and wastewater management in Mediterranean hotels & resorts : owner-operator issues -- Food tourism and foodies in Italy : the role of the Mediterranean diet between resilience and sustainability -- Promoting the slow city concept as a sustainability strategy : the Seferihisar Case -- Health tourism in the Mediterranean.…”
Taylor & Francis
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Computing predictive analytics, business intelligence, and economics : modeling techniques with startups and incubators /

Taylor & Francis
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Sport business analytics : using data to increase revenue and improve operational efficiency /

Table of Contents: “…/ Troy Kirby -- Chapter 4. Customer relationship management and fan engagement analytics / Ray Mathew -- Chapter 5. …”
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Winning With Data : CRM and Analytics for the Business of Sports / by Green, Fiona

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Business process reengineering : an ICT approach / by Susanto, Heru, 1977-, Fang-Yie, Leu, Chen, Chin Kang

Taylor & Francis
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