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    Mobile magic : the Saatchi & Saatchi guide to mobile marketing / by Eslinger, Tom

    Published 2014
    Table of Contents: “…Surprise and Delight A Short Radius Goes a Long Way Cumulative Location-Tracking The Creep Factor: When Location Goes Too Far Getting Permission 3. …”
    An electronic book accessible through the World Wide Web; click to view
    Electronic eBook
  2. 2

    Mobile magic : the Saatchi & Saatchi guide to mobile marketing / by Eslinger, Tom

    Published 2014
    Table of Contents: “…Surprise and Delight A Short Radius Goes a Long Way Cumulative Location-Tracking The Creep Factor: When Location Goes Too Far Getting Permission 3. …”
    An electronic book accessible through the World Wide Web; click to view
    Electronic eBook