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  1. 1
    Marketing : principles & perspectives /

    Marketing : principles & perspectives / by Bearden, William O.

    Published 1995
    “…Irwin Series in Marketing…”
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  2. 2
    Promotional strategy : managing the marketing communications process /

    Promotional strategy : managing the marketing communications process / by Engel, James F.

    Published 1994
    “…The Irwin series in marketing…”
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  3. 3
    Basic retailing /

    Basic retailing / by Burstiner, Irving

    Published 1991
    “…The Irwin series in marketing…”
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  4. 4
    Strategic marketing /

    Strategic marketing / by Cravens, David W.

    Published 1987
    “…The Irwin series in marketing…”
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  5. 5
    Basic marketing : a managerial approach /

    Basic marketing : a managerial approach / by McCarthy, E. Jerome (Edmund Jerome)

    Published 1987
    “…The Irwin series in marketing…”
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  6. 6
    Essentials of marketing /

    Essentials of marketing / by McCarthy, E. Jerome (Edmund Jerome)

    Published 1988
    “…The Irwin series in marketing…”
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  7. 7
    Advertising theory and practice /

    Advertising theory and practice / by Sandage, C. H. (Charles Harold), 1902-

    Published 1983
    “…Irwin series in marketing…”
    Book
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  8. 8
    Contemporary advertising /

    Contemporary advertising / by Bovée, Courtland L.

    Published 1986
    “…The Irwin series in marketing…”
    Book
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  9. 9
    Contemporary advertising /

    Contemporary advertising / by Bovée, Courtland L.

    Published 1989
    “…The Irwin series in marketing…”
    Book
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  10. 10
    Instructor's Manual to accompany marketing Management. /

    Instructor's Manual to accompany marketing Management. / by Cravens, David W.

    Published 1987
    “…The Irwin series in marketing…”
    Book
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  11. 11
    Marketing : principles & perspectives /

    Marketing : principles & perspectives / by Bearden, William O.

    Published 1995
    “…Irwin Series in Marketing…”
    Book
    Save to List
    Saved in:
  12. 12
    Basic retailing /

    Basic retailing / by Burstiner, Irving

    Published 1991
    “…The Irwin series in marketing…”
    Book
    Save to List
    Saved in:
  13. 13
    Advertising theory and practice /

    Advertising theory and practice / by Sandage, C. H. (Charles Harold), 1902-

    Published 1983
    “…Irwin series in marketing…”
    Book
    Save to List
    Saved in:
  14. 14
    Contemporary advertising /

    Contemporary advertising / by Bovée, Courtland L.

    Published 1986
    “…The Irwin series in marketing…”
    Book
    Save to List
    Saved in:
  15. 15
    Contemporary advertising /

    Contemporary advertising / by Bovée, Courtland L.

    Published 1989
    “…The Irwin series in marketing…”
    Book
    Save to List
    Saved in:
  16. 16
    Marketing : principles & perspectives /

    Marketing : principles & perspectives / by Bearden, William O.

    Published 1995
    “…Irwin Series in Marketing…”
    Book
    Save to List
    Saved in:
  17. 17
    Promotional strategy : managing the marketing communications process /

    Promotional strategy : managing the marketing communications process / by Engel, James F.

    Published 1994
    “…The Irwin series in marketing…”
    Book
    Save to List
    Saved in:
  18. 18
    Strategic marketing /

    Strategic marketing / by Cravens, David W.

    Published 1987
    “…The Irwin series in marketing…”
    Book
    Save to List
    Saved in:
  19. 19
    Basic marketing : a managerial approach /

    Basic marketing : a managerial approach / by McCarthy, E. Jerome (Edmund Jerome)

    Published 1987
    “…The Irwin series in marketing…”
    Book
    Save to List
    Saved in:
  20. 20
    Essentials of marketing /

    Essentials of marketing / by McCarthy, E. Jerome (Edmund Jerome)

    Published 1988
    “…The Irwin series in marketing…”
    Book
    Save to List
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