Search Results - "Politically Direct"

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  1. 1

    Empire of Direct Mail : How Conservative Marketing Persuaded Voters and Transformed the Grassroots / by Moriyama, Takahito

    Published 2022
    Table of Contents: “…The rise of political consultants -- The development of political direct mail -- The presidential election of 1964 -- After Goldwater -- Debates over campaign finance reform -- The formation of the New Right.…”
    Full text available:
    Electronic eBook
  2. 2

    Empire of Direct Mail : How Conservative Marketing Persuaded Voters and Transformed the Grassroots / by Moriyama, Takahito

    Published 2022
    Table of Contents: “…The rise of political consultants -- The development of political direct mail -- The presidential election of 1964 -- After Goldwater -- Debates over campaign finance reform -- The formation of the New Right.…”
    Full text available:
    Electronic eBook