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Interviewing groups and individuals in qualitative market research
Published 2002Subjects: An electronic book accessible through the World Wide Web; click to view
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Interviewing groups and individuals in qualitative market research
Published 2002Subjects: An electronic book accessible through the World Wide Web; click to view
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Field guide to case study research in business-to -business marketing and purchasing /
Published 2014Subjects: An electronic book accessible through the World Wide Web; click to view
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Field guide to case study research in business-to -business marketing and purchasing /
Published 2014Subjects: An electronic book accessible through the World Wide Web; click to view
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Marketing research in a marketing environment /
Published 1994Subjects: “…Marketing research.…”
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Marketing research in a marketing environment /
Published 1994Subjects: “…Marketing research.…”
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