檢索結果 - "Economics"

Advances in Advertising Research (Vol. 2) Breaking New Ground in Theory and Practice / 由 Okazaki, Shintaro

主題: “...Economics....”
獲取全文

Understanding Proactive Customer Orientation Construct Development and Managerial Implications / 由 Herhausen, Dennis

主題: “...Economics....”
獲取全文

Remote Service Technology Perception and its Impact on Customer-Provider Relationships An Empirical Exploratory Study in a B-to-B-setting / 由 Paluch, Stefanie

主題: “...Economics....”
獲取全文

Diversity in European Marketing Text and Cases / 由 Rudolph, Thomas

主題: “...Economics....”
獲取全文

The Effects of Cause-Related Marketing on Customers Attitudes and Buying Behavior 由 Steckstor, Denise

主題: “...Economics....”
獲取全文

Cruise Management Information and Decision Support Systems / 由 Papathanassis, Alexis

主題: “...Economics....”
獲取全文

European Retail Research 由 Swoboda, Bernhard

主題: “...Economics....”
獲取全文

Analytical CRM Developing and Maintaining Profitable Customer Relationships in Non-Contractual Settings / 由 Wbben, Markus

主題: “...Economics....”
獲取全文

European Retail Research 由 Morschett, Dirk

主題: “...Economics....”
獲取全文

Ripple Effect How Empowered Involvement Drives Word of Mouth / 由 Oetting, Martin

主題: “...Economics....”
獲取全文

Technology Acceptance in Mechatronics The Influence of Identity on Technology Acceptance / 由 Hillmer, Ute

主題: “...Economics....”
獲取全文

Statistical Noise or Valuable Information The Role of Extreme Cases in Marketing Research / 由 Pirker, Clemens

主題: “...Economics....”
獲取全文

The Impact of Culture on Relationship Marketing in International Services A Target Group-Specific Analysis in the Context of Banking Services / 由 Schumann, Jan H.

主題: “...Economics....”
獲取全文

The Valuation of Intangible Assets An Exploration of Patent and Trademark Portfolios / 由 Sandner, Philipp

主題: “...Economics....”
獲取全文

Value Creation of Firm-Established Brand Communities 由 Wiegandt, Philipp

主題: “...Economics....”
獲取全文

Excellence in Sales Optimising Customer and Sales Management / 由 Dannenberg, Holger

主題: “...Economics....”
獲取全文

User Generated Branding Integrating User Generated Content into Brand Management / 由 Arnhold, Ulrike

主題: “...Economics....”
獲取全文

Strategic Management New Rules for Old Europe 由 Scholz, Christian

主題: “...Economics....”
獲取全文

Strategic Retail Management Text and International Cases / 由 Zentes, Joachim

主題: “...Economics....”
獲取全文

Management Methods and Tools Practical Know-how for Students, Managers, and Consultants / 由 Grabinski, Michael

主題: “...Economics....”
獲取全文