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  1. 81
    Advertising : principles and practice /

    Advertising : principles and practice / by Wells, William, 1926-

    Published 1989
    Subjects: “…Advertising.…”
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  2. 82
    Principles of marketing : a global perspective /

    Principles of marketing : a global perspective / by Lee, Monlee

    Published 1999
    Subjects: “…Advertising.…”
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  3. 83
    Principles of advertising : a global perspective /

    Principles of advertising : a global perspective / by Lee, Monle

    Published 2005
    Subjects: “…Advertising.…”
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  4. 84
    Advertising strategy : creative tactics from the outside/in /

    Advertising strategy : creative tactics from the outside/in / by Altstiel, Tom

    Published 2006
    Subjects: “…Advertising.…”
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  5. 85
    Measuring advertising, readership and results /

    Measuring advertising, readership and results / by Starch, Daniel

    Published 1966
    Subjects: “…Advertising.…”
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  6. 86
    Advertising excellence /

    Advertising excellence / by Bovee, Courtland L.

    Published 1995
    Subjects: “…Advertising.…”
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  7. 87
    The practice of advertising /

    The practice of advertising /

    Published 1978
    Subjects: “…Advertising.…”
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  8. 88
    The fundamentals of advertising /

    The fundamentals of advertising / by Wilmshurst, John

    Published 1999
    Subjects: “…Advertising.…”
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  9. 89
    Advertising : principles and practice /

    Advertising : principles and practice / by Moriarty, Sandra

    Published 2009
    Subjects: “…Advertising.…”
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  10. 90
    Hey, whipple, squeeze this : a guide to creating great ads /

    Hey, whipple, squeeze this : a guide to creating great ads / by Sullivan, Luke

    Published 2008
    Subjects: “…Advertising.…”
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  11. 91
    Essentials contemporary advertising /

    Essentials contemporary advertising / by Arens, Williams F.

    Published 2009
    Subjects: “…Advertising.…”
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  12. 92
    The big idea in contemporary advertising video

    The big idea in contemporary advertising video by Arens

    Published 1994
    Subjects: “…Advertising.…”
    Video DVD
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  13. 93
    The role of advertising as a strategy to provide return on investment : a case study of Total Kenya /

    The role of advertising as a strategy to provide return on investment : a case study of Total Kenya / by Ondondo, Rosslyne Anyango

    Published 2013
    Subjects: “…Advertising.…”
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  14. 94
    Contemporary advertising integrated marketing communications /

    Contemporary advertising integrated marketing communications / by Arens, W.

    Published 2013
    Subjects: “…Advertising.…”
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  15. 95
    Contemporary advertising /

    Contemporary advertising / by Arens, William F.

    Published 2008
    Subjects: “…Advertising.…”
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  16. 96
    Advertising and competition /

    Advertising and competition / by Backman, Jules

    Published 1967
    Subjects: “…Advertising.…”
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  17. 97
    Advertising creative : strategy, copy, and design /

    Advertising creative : strategy, copy, and design / by Altstiel, Tom, Grow, Jean

    Published 2017
    Subjects: “…Advertising.…”
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  18. 98
    Advertising /

    Advertising / by Jefkins, Frank

    Published 1994
    Subjects: “…Advertising.…”
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  19. 99
    Advertising that works : how to create a winning advertising program for your company /

    Advertising that works : how to create a winning advertising program for your company / by Fearon, Robert

    Published 1992
    Subjects: “…Advertising.…”
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  20. 100
    Contemporary advertising /

    Contemporary advertising / by Arens, William F.

    Published 2008
    Subjects: “…Advertising.…”
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