Search Results - Zehut~

Corporate reputation managing opportunities and threats /

Table of Contents: “…Corporate reputations : development, maintenance, change and repair / Ronald J. …”
An electronic book accessible through the World Wide Web; click to view

The making of theatrical reputations studies from the modern London theatre / by Zarhy-Levo, Yael, 1948-

An electronic book accessible through the World Wide Web; click to view

Corporate reputation, the brand & the bottomline : powerful proven communication stategies for maximizing value / by Haywood, Roger

Brand, identity and corporate reputation /

An electronic book accessible through the World Wide Web; click to view

Corporate social responsibility, governance and corporate reputation by Gottschalk, Petter, 1950-

An electronic book accessible through the World Wide Web; click to view

Investigating the role of employees in corporate reputation management a case of Kenya Power and Lighting company by Malowa, Hilda Phelicia

How to measure and manage your corporate reputation by Hannington, Terry

An electronic book accessible through the World Wide Web; click to view

The effect of media framing of organizational story on corporate reputation : a case of Kengen / by Nekesa, Carolyne

Trust the brand corporate reputation management in private banking / by Knipp, Verena A.

An electronic book accessible through the World Wide Web; click to view

Crisis communication : practical PR strategies for reputation management and company survival /

Managing corporate communications in the age of restructuring, crisis, and litigation : revisiting groupthink in the boardroom / by Silver, David, 1954-

Table of Contents: “…Managing reputation in distressed markets -- Litigation and the court of public opinion -- The BP disaster in the Gulf & rampant groupthink in the C-suite -- Leading by example : Steve Jobs and effective corporate communication at work -- The role of communication theories -- The evolution of public relations into the PR-IR nexus -- Anatomy of a crisis -- The communications audit -- Reeducating corporate America -- Effective communication for litigation, mergers, and acquisitions -- Conclusion.…”
An electronic book accessible through the World Wide Web; click to view

Corporate communication : strategic adaptation for global practice / by Goodman, Michael B, 1949-

Table of Contents: “…Adapting to radical changes in business and media : a corporate communication vision for the future -- Leadership capabilities : the core competencies for corporations and executives -- Corporate communication and Web 2.0 -- Strategic ethical relationships : trust and integrity -- Corporate culture's increased significance -- Economic factors -- Precedent : the history of communication in corporations -- Philosophy : the engineering of consent and process : strategic and tactical models -- Performance : the measures that determine the success of communication -- Corporate communication : the way forward -- Guideline A: corporate communication strategy and policy -- Guideline B: crisis communication -- Guideline C: media relations -- Guideline D: employee relations -- Guideline E: global relations -- Guideline F: corporate citizenship and table of organizations -- Guideline G: core competencies for corporate communication -- Guideline H: investor relations and sustainability -- Guideline I: transparency and disclosure -- Guideline J: reputation management -- Guideline K: transaction communication -- Guideline L: affiliate relations -- Guideline M: thought leadership and executive relationship management -- Guideline N: social media and corporate blogging.…”