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What's in a name? advertising and the concept of brands /
Published 2003“…M.E. Sharpe,…”
An electronic book accessible through the World Wide Web; click to view
Electronic eBook -
3
Advertising account planning a practical guide /
Published 2006“…M.E. Sharpe,…”
An electronic book accessible through the World Wide Web; click to view
Electronic eBook -
4
Go figure! New directions in advertising rhetoric
Published 2008“…M.E. Sharpe,…”
An electronic book accessible through the World Wide Web; click to view
Electronic eBook -
5
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6
What's in a name? advertising and the concept of brands /
Published 2003“…M.E. Sharpe,…”
An electronic book accessible through the World Wide Web; click to view
Electronic eBook -
7
Advertising account planning a practical guide /
Published 2006“…M.E. Sharpe,…”
An electronic book accessible through the World Wide Web; click to view
Electronic eBook -
8
Go figure! New directions in advertising rhetoric
Published 2008“…M.E. Sharpe,…”
An electronic book accessible through the World Wide Web; click to view
Electronic eBook