Search Results - "customer relationship management"

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  1. 1
    Customer relationship management how to turn a good business into a great one! /

    Customer relationship management how to turn a good business into a great one! / by Roberts-Phelps, Graham

    Published 2001
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  2. 2
    Customer relationship management an Emerald guide.

    Customer relationship management an Emerald guide.

    Published 2005
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  3. 3
    Customer relationship management a global perspective /

    Customer relationship management a global perspective /

    Published 2008
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  4. 4
    Electronic customer relationship management

    Electronic customer relationship management

    Published 2006
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  5. 5
    Customer loyalty, retention, and customer relationship management

    Customer loyalty, retention, and customer relationship management

    Published 2006
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  6. 6
    Statistical methods in customer relationship management

    Statistical methods in customer relationship management by Kumar, V., 1957-

    Published 2012
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  7. 7
    Customer relationship management using business intelligence

    Customer relationship management using business intelligence by Sturdy, Graham R.

    Published 2012
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  8. 8
    Service marketing in Ghana : a customer relationship management approach /

    Service marketing in Ghana : a customer relationship management approach / by Kuada, John, Hinson, Robert

    Published 2014
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  9. 9
    Open Source customer relationship management solutions potential for an impact of Open Source CRM solutions on small- and medium sized enterprises /

    Open Source customer relationship management solutions potential for an impact of Open Source CRM solutions on small- and medium sized enterprises / by Vogt, Henrik

    Published 2008
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  10. 10
    Customer relationship management strategies and their contribution to sustainable advantage at housing finance company /

    Customer relationship management strategies and their contribution to sustainable advantage at housing finance company / by Mushira, Maureene M.

    Published 2010
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  11. 11
    Effects of Strategic Customer Relationship Management on the Growth of Commercial Banks in Kenya: A Case of Kenya Commercial Bank

    Effects of Strategic Customer Relationship Management on the Growth of Commercial Banks in Kenya: A Case of Kenya Commercial Bank by Ahmed, Rukia

    Published 2021
    Subjects: “…Strategic Customer Relationship Management…”
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  12. 12
    Effect of Social Customer Relationship Management on Loyalty: A Case of Kenyatta University Postmodern Library Safaricom Subscribers

    Effect of Social Customer Relationship Management on Loyalty: A Case of Kenyatta University Postmodern Library Safaricom Subscribers by Mulinge, Lillian

    Published 2022
    Subjects: “…Social Customer Relationship Management…”
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  13. 13
    Business process management journal.

    Business process management journal.

    Published 2007
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  14. 14
    Data mining techniques for marketing, sales, and customer relationship management /

    Data mining techniques for marketing, sales, and customer relationship management / by Berry, Michael J. A.

    Published 2004
    Table of Contents: “…-- The virtuous cycle of data mining -- Data mining methodology and best practices -- Data mining applications in marketing and customer relationship management -- The lure of statistics: data mining using familiar tools -- Decision trees -- Artificial neural networks -- Nearest neighbor approaches : memory-based reasoning and collaborative filtering -- Market basket analysis and association rules -- Link analysis -- Automatic Cluster detection -- Knowing when to worry: hazard functions and survival analysis in marketing -- Genetic algorithms -- Data mining throughout the customer life cycle -- Data warehousing, OLAP, and data mining -- Building the data mining environment -- Preparing data for mining -- Putting data mining to work.…”
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  15. 15
    Data mining techniques for marketing, sales, and customer relationship management /

    Data mining techniques for marketing, sales, and customer relationship management / by Linoff, Gordon S.

    Published 2011
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  16. 16
    Oracle Siebel CRM 8 installation and management install, configure, and manage a robust customer relationship management system using Siebel CRM /

    Oracle Siebel CRM 8 installation and management install, configure, and manage a robust customer relationship management system using Siebel CRM / by Hansal, Alexander

    Published 2010
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  17. 17
    Implementing SugarCRM 5.x install, configure, and administer a robust customer relationship management system using SugarCRM /

    Implementing SugarCRM 5.x install, configure, and administer a robust customer relationship management system using SugarCRM /

    Published 2010
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  18. 18
    Dynamic customer strategy : today's CRM /

    Dynamic customer strategy : today's CRM / by Tanner, John F.

    Published 2014
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  19. 19
    Relationship marketing re-imagined : marketing's inevitable shift from exchanges to value cocreating relationships /

    Relationship marketing re-imagined : marketing's inevitable shift from exchanges to value cocreating relationships / by Malhotra, Naresh K., Uslay, Can, 1973-, Bayraktar, Ahmet

    Published 2016
    Table of Contents: “…Building brand equity through relationship marketing -- 7. Customer relationship management analytics -- 8. Future of relationship marketing -- Notes -- References -- Index.…”
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  20. 20
    Citizen relationship management a study of CRM in government /

    Citizen relationship management a study of CRM in government / by Schellong, Alexander

    Published 2008
    “…Citizen relationship management, a study of customer relationship management in government…”
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