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Subject retrieval in a networked environment : proceedings of the IFLA Satellite Meeting held in Dublin, OH, 14-16 August 2001 and sponsored by the IFLA Classification and Indexing Section, the IFLA Information Technology Section and OCLC /

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Marketing libraries in a Web 2.0 world

Table of Contents: “…/ Lionel Dujol -- Creating and using personas for library service in the Web 2.0 era : a case study of the Chinese Academy of Sciences / Li-Ping Ku -- The impact of CMR 2.0 in the library / Yamina Benhaouya -- How tangible is your library in the digital environment? : implications of social media marketing in reinventing communities' library experiences / Rajesh Singh -- La dimension participative du web 2.0 : un atout marketing pour la bibliothèque de l'École Supérieure de Banque d'Alger / Nadia Temmar -- Library marketing 2.0 : experiences of the ETH-Bibliothek with social media / Rudolf Mumenthaler -- Web 2.0 tools and the marketing of libraries : the case of Africa / Amadou Anta Samb -- Brazilian librarians and Twitter / Moreno Barros -- Marketing in a Web 2.0 world : a conference perspective / Christie Koontz.…”
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Something's Gotta Give : Charleston Conference Proceedings, 2011 /

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