The Seven Principles of WOM and Buzz Marketing Crossing the Tipping Point / by Mourdoukoutas, Panos

Get full text

Spirituality and Business Exploring Possibilities for a New Management Paradigm / by Nandram, Sharda S.

Get full text

The Relationship Marketer Rethinking Strategic Relationship Marketing / by Hougaard, Søren

Get full text

Current Challenges for Corporate Finance A Strategic Perspective / by Eilenberger, Guido

Get full text

Ingredient Branding Making the Invisible Visible / by Kotler, Philip

Get full text

The Strategic CFO Creating Value in a Dynamic Market Environment / by Hommel, Ulrich

Get full text

Successfully Negotiating in Asia by Kim Cheng Low, Patrick

Get full text

Business Performance Measurement and Management New Contexts, Themes and Challenges / by Taticchi, Paolo

Get full text

High-Performance Process Improvement by Pastinen, Markus

Get full text

Valuation in Life Sciences A Practical Guide / by Bogdan, Boris

Get full text

Innovation and International Corporate Growth by Gerybadze, Alexander

Get full text

Trends and Issues in Global Tourism 2010 by Conrady, Roland

Get full text

Founding a Company Handbook of Legal Forms in Europe / by Munkert, Michael J.

Get full text

The Right Sensory Mix Targeting Consumer Product Development Scientifically / by Derval, Diana

Get full text

A Concise Guide to Market Research The Process, Data, and Methods Using IBM SPSS Statistics / by Mooi, Erik

Get full text

Performance Measurement Linking Balanced Scorecard to Business Intelligence / by Tonchia, Stefano

Get full text

Networks in Aviation Strategies and Structures / by Goedeking, Philipp

Get full text

Process Management Why Project Management Fails in Complex Decision Making Processes / by de Bruijn, Hans

Get full text

The Silver Market Phenomenon Marketing and Innovation in the Aging Society / by Kohlbacher, Florian

Get full text

The Quintessence of Strategic Management What You Really Need to Know to Survive in Business / by Kotler, Philip

Get full text