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  1. 1
    Cases in marketing management /

    Cases in marketing management / by Bernhardt, Kenneth L., 1944-

    Published 1988
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  2. 2
    Promotional strategy : managing the marketing communications process /

    Promotional strategy : managing the marketing communications process / by Engel, James F.

    Published 1979
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  3. 3
    Marketing research : an applied approach /

    Marketing research : an applied approach / by Kinnear, Thomas C., 1943-

    Published 1987
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