Search Results - "behavioral economics"

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    Irrationality in health care what behavioral economics reveals about what we do and why / by Hough, Douglas E.

    Published 2013
    Table of Contents: “…What is behavioral economics--and why should we care? -- Keeping what we have, even if we don't like it -- Managing expectations and behavior -- Understanding the stubbornly inconsistent patient -- Understanding the stubbornly inconsistent consumer -- Understanding the medical decision making process, or, Why a physician can make the same mistakes as a patient -- Explaining the cumulative impact of physicians' decisions -- Can we use the concepts of behavioral economics to transform health care?…”
    An electronic book accessible through the World Wide Web; click to view
    Electronic eBook