Published 2013
Table of Contents:
“…-- Evaluating a company's resources, cost position, and
competitiveness -- The five generic
competitive strategies -- Supplementing the chosen
competitive strategy : other important business -- Strategies for competing in international markets -- Corporate strategy : diversification and the multibusiness company -- Strategy, ethics, and corporate social responsibility -- Superior strategy execution : another path to
competitive advantage -- Cases in crafting and executing strategy -- Indexes -- Organization -- Subject -- Name.…”
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