Effect of Recruitment on Employer Branding In the Mobile Telecommunication Sector in Kenya

Organizations both depend on a high degree of employee commitment to their corporate brand and expect a high degree of employee commitment as a result of their corporate brand. The effect of recruitment on employer branding is one of the latest trends and strategies adopted by many organisations so...

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Bibliographic Details
Main Authors: Keino, Dinah Chebet, Gachunga, Hazel, Ogollah, Kennedy
Format: Article
Language:English
Published: The Strategic Journal of Business & Change Management 2021
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Online Access:https://repository.daystar.ac.ke/handle/123456789/3625
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