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Kotex, Kleenex, Huggies : Kimberly-Clark and the Consumer Revolution in American Business /

At the core of Kotex, Kleenex, Huggies is the riveting story of Kimberly-Clark, a Wisconsin paper company that became a pioneer of personal hygiene products in the twentieth century. Its first big commercial success was Kotex, which came from sanitary wound bandages developed in World War I. Similar...

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Podrobná bibliografie
Hlavní autor:	Heinrich, Thomas R., 1963-
Další autoři:	Batchelor, Bob
Médium:	Elektronický zdroj E-kniha
Jazyk:	angličtina
Vydáno:	Columbus : Ohio State University Press, 2004.
Edice:	Book collections on Project MUSE.
Témata:	Kimberly-Clark Corporation. Kimberly-Clark Corporation > History. Sanitary supply industry. Consumer behavior. Produits d'hygiene > Industrie > États-Unis > Histoire. Consommateurs > Comportement > États-Unis > Études de cas. Sanitary supply industry > United States > History. Consumer behavior > United States > Case studies. United States. History. Case studies. Electronic books.
On-line přístup:	Full text available:
Tagy:	Přidat tag Žádné tagy, Buďte první, kdo vytvoří štítek k tomuto záznamu!

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