The Influence of Sources of Social Media Communication on Building Brand Equity in Small Medium Enterprises in Kenya: A Case of Dotsavvy Limited
Published Journal Article
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| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
Journal of Marketing & Communication
2021
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| Subjects: | |
| Online Access: | https://repository.daystar.ac.ke/handle/123456789/3545 |
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