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Managing customer experience and relationships : a strategic framework /

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Bibliografische gegevens
Hoofdauteurs:	Peppers, Don (Auteur), Rogers, Martha, 1952- (Auteur)
Formaat:	Elektronisch E-boek
Taal:	Engels
Gepubliceerd in:	Hoboken, New Jersey : Wiley, 2017.
Editie:	Third edition.
Onderwerpen:	Customer relations > Management. Consumers' preferences. Relationship marketing. Information storage and retrieval systems > Marketing. Electronic books.
Online toegang:	An electronic book accessible through the World Wide Web; click to view
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