Image de couverture de livre

QR Code

Managing customer experience and relationships : a strategic framework /

Afficher d'autres versions (1)

Enregistré dans:

Détails bibliographiques
Auteurs principaux:	Peppers, Don (Auteur), Rogers, Martha, 1952- (Auteur)
Format:	Électronique eBook
Langue:	anglais
Publié:	Hoboken, New Jersey : Wiley, 2017.
Édition:	Third edition.
Sujets:	Customer relations > Management. Consumers' preferences. Relationship marketing. Information storage and retrieval systems > Marketing. Electronic books.
Accès en ligne:	An electronic book accessible through the World Wide Web; click to view
Tags:	Ajouter un tag Pas de tags, Soyez le premier à ajouter un tag!

Documents similaires

Managing customer experience and relationships : a strategic framework /
par: Peppers, Don, et autres
Publié: (2017)

Managing customer relationships a strategic framework /
par: Peppers, Don
Publié: (2011)

Managing customer relationships a strategic framework /
par: Peppers, Don
Publié: (2011)

Behavioral marketing : delivering personalized experiences at scale /
par: Walters, Dave, 1968-
Publié: (2015)

Behavioral marketing : delivering personalized experiences at scale /
par: Walters, Dave, 1968-
Publié: (2015)

Preference pollution how markets create the desires we dislike /
par: George, David (David L.)
Publié: (2004)

Preference pollution how markets create the desires we dislike /
par: George, David (David L.)
Publié: (2004)

Customer relationship management how to turn a good business into a great one! /
par: Roberts-Phelps, Graham
Publié: (2001)

Customer relationship management how to turn a good business into a great one! /
par: Roberts-Phelps, Graham
Publié: (2001)

Managing the new customer relationship strategies to engage the social customer and build lasting value /
par: Gordon, Ian H.
Publié: (2013)

Managing the new customer relationship strategies to engage the social customer and build lasting value /
par: Gordon, Ian H.
Publié: (2013)

Customer experience management a revolutionary approach to connecting with your customers /
par: Schmitt, Bernd
Publié: (2003)

Customer experience management a revolutionary approach to connecting with your customers /
par: Schmitt, Bernd
Publié: (2003)

Customer-centric marketing : building relationships and creating advocates in the age of the consumer /
par: Cundari, Aldo
Publié: (2015)

Customer-centric marketing : building relationships and creating advocates in the age of the consumer /
par: Cundari, Aldo
Publié: (2015)

Conquering consumerspace marketing strategies for a branded world /
par: Solomon, Michael R.
Publié: (2003)

Conquering consumerspace marketing strategies for a branded world /
par: Solomon, Michael R.
Publié: (2003)

Effect of customer relationship management on competitive advantage in private universities in Kenya : a case of Daystar University, Nairobi Campus /
par: Macharia, Joel
Publié: (2016)

Relationship marketing re-imagined : marketing's inevitable shift from exchanges to value cocreating relationships /
par: Malhotra, Naresh K., et autres
Publié: (2016)

Relationship marketing re-imagined : marketing's inevitable shift from exchanges to value cocreating relationships /
par: Malhotra, Naresh K., et autres
Publié: (2016)

The role of internal branding in improving customer service delivery : a case study of Kenya Power /
par: Mbau, Miriam Wanjiku
Publié: (2020)

Handbook of brand relationships
Publié: (2009)

Handbook of brand relationships
Publié: (2009)

Eliminate customer turnoffs /
par: Timm, Paul R.

Exceed customer expectations /
par: Timm, Paul R.

Eliminate customer turnoffs /
par: Timm, Paul R.

Exceed customer expectations /
par: Timm, Paul R.

Total customer value management : transforming business thinking /
par: Mahajan, Gautam, 1946-
Publié: (2010)

Total customer value management : transforming business thinking /
par: Mahajan, Gautam, 1946-
Publié: (2010)

Analytics and dynamic customer strategy : big profits from big data /
par: Tanner, John F.
Publié: (2014)

Analytics and dynamic customer strategy : big profits from big data /
par: Tanner, John F.
Publié: (2014)

Managing market relationships methodological and empirical insights /
par: Lindgreen, Adam
Publié: (2008)

Managing market relationships methodological and empirical insights /
par: Lindgreen, Adam
Publié: (2008)

The new relationship marketing : how to build a large, loyal, profitable network using the social Web /
par: Smith, Mari, 1966-
Publié: (2011)

The new relationship marketing : how to build a large, loyal, profitable network using the social Web /
par: Smith, Mari, 1966-
Publié: (2011)

Business analytics for sales and marketing managers how to compete in the information age /
par: Laursen, Gert H. N.
Publié: (2011)

Business analytics for sales and marketing managers how to compete in the information age /
par: Laursen, Gert H. N.
Publié: (2011)

Pathways less travelled to value creation interaction, dialogue and knowledge generation /
Publié: (2004)

Pathways less travelled to value creation interaction, dialogue and knowledge generation /
Publié: (2004)

Customer loyalty, retention, and customer relationship management
Publié: (2006)