Peppers, D., & Rogers, M. (2017). Managing customer experience and relationships: A strategic framework (Third edition.). Wiley.
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Chicago Style (17th ed.) Citation
Peppers, Don, and Martha Rogers. Managing Customer Experience and Relationships: A Strategic Framework. Third edition. Hoboken, New Jersey: Wiley, 2017.
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MLA (9th ed.) Citation
Peppers, Don, and Martha Rogers. Managing Customer Experience and Relationships: A Strategic Framework. Third edition. Wiley, 2017.
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Warning: These citations may not always be 100% accurate.