APA (7th ed.) Citation
Marr, B. (2015). Big data: Using smart big data, analytics and metrics to make better decisions and improve performance. Wiley.
Chicago Style (17th ed.) Citation
Marr, Bernard. Big Data: Using Smart Big Data, Analytics and Metrics to Make Better Decisions and Improve Performance. Hoboken: Wiley, 2015.
MLA (9th ed.) Citation
Marr, Bernard. Big Data: Using Smart Big Data, Analytics and Metrics to Make Better Decisions and Improve Performance. Wiley, 2015.
Warning: These citations may not always be 100% accurate.