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Key account management : strategies to leverage information, technology, and relationships to deliver value to large customers /

Wedi'i Gadw mewn:

Manylion Llyfryddiaeth
Prif Awduron:	Le Bon, Jo�el (College teacher) (Awdur), Herman, Carl A. (Awdur)
Fformat:	Electronig eLyfr
Iaith:	Saesneg
Cyhoeddwyd:	New York, New York (222 East 46th Street, New York, NY 10017) : Business Expert Press, 2015.
Rhifyn:	First edition.
Cyfres:	Selling and sales force management collection.
Pynciau:	Selling > Key accounts. Marketing > Key accounts. Customer services. Key account management key account managers large customers complex sales selling center buying center buyer-seller relationships sales management and leadership value co-creation collaborative CRM sales technology
Mynediad Ar-lein:	An electronic book accessible through the World Wide Web; click to view
Tagiau:	Ychwanegu Tag Dim Tagiau, Byddwch y cyntaf i dagio'r cofnod hwn!

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