Pricing segmentation and analytics
-д хадгалсан:
Үндсэн зохиолч: | |
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Бусад зохиолчид: | |
Формат: | Цахим Цахим ном |
Хэл сонгох: | англи |
Хэвлэсэн: |
[New York, N.Y.] (222 East 46th Street, New York, NY 10017) :
Business Expert Press,
c2012.
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Хэвлэл: | 1st ed. |
Цуврал: | Marketing strategy collection.
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Нөхцлүүд: | |
Онлайн хандалт: | An electronic book accessible through the World Wide Web; click to view |
Шошгууд: |
Шошго нэмэх
Шошго байхгүй, Энэхүү баримтыг шошголох эхний хүн болох!
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Агуулга:
- 1. Theory of pricing analytics
- 2. The practice of pricing analytics
- 3. Dynamic pricing and markdown optimization
- 4. Pricing in business-to-business environments
- 5. Customer behavior aspects of pricing
- Appendix A. Dichotomous logistic regression
- Appendix B. Pricing analytics using R
- Notes
- References
- Index.